关井化工有限公司.有限公司. (President and Representative Director: Keita Kato; hereinafter, “SEKISUI”)’s 高性能塑料公司 (President: Ikusuke Shimizu) has rebranded its PVB Interlayer Film 业务.

品牌重塑的背景

  SEKISUI发展, 生产, and sells PVB Interlayer Films for laminated glass while using its advanced technical expertise, 创新, and valuing a cooperative relationship with its customers and it has been playing a leading role in the PVB Interlayer Film industry for more than sixty years.
  It will make continuous efforts to provide added new values on the PVB Interlayer Films for laminated glass and has rebranded its 高性能塑料公司’s Interlayer Film 业务 unit to reflect the intention to “contribute to 社会 and 环境 through its products, and to help build a better future,” with an awareness of the importance of its “connection” not only with its customers, but also with the 社会 beyond them.

What SEKISUI aims for 品牌重塑的背景

  SEKISUI has been making efforts to create safe and comfortable places in 社会 and contributed to helping people build a pleasant relationship in these places.
The company hopes that it will further deepen the connections with people, 社会, 环境, 技术, and other areas which surround us.
It will aim to create 业务es that will make a better future by valuing the awareness of creating and deepening those “connections.”

品牌标识 / Action slogan and brand statement

  SEKISUI has made up the action slogan “Make the NEW” to express the challenging and creative attitude of all members involved in the PVB interlayer film 业务. This slogan declares to create various “NEW” which will be generated from their action of making more connections with people and everything.

品牌标志

  To express the “connection” we design the new logo with a flat and neutral typeface.
The symbolic line represents the PVB Interlayer Film.
And by placing it in the “E” which has the highest number of strokes of all the letters of “S-LEC” should show the attitude that the 业务 unit will support all kinds of relationship with people, 环境, 社会 and any other things from every aspects.
Intentionally the line is drawn diagonally to the right to illustrate the brand’s growth.

关于娱乐大发澳门赌博平台

Headquartered in 日本, 关井化工有限公司.有限公司. (TSE: 4204) and its subsidiaries make up the SEKISUI 化学 Group. 27,000 employees in over 200 companies throughout 21 countries aim to contribute to improving the lives of the people of the world and the earth’s environment. Thanks to a history of 创新, dedication and a pioneering spirit, SEKISUI 化学 now holds leading positions in its three diverse 业务 divisions as well as top global market share in interlayer film, 泡沫产品, 导电颗粒等.
自1947年成立以来, the SEKISUI 化学 Group has dedicated itself to social and environmental contribution and is now an internationally recognized leader in sustainability and environmental initiatives, having recently been selected as one of the 全球 100 most sustainable companies. SEKISUI 化学 Group will continue to maintain a strong corporate presence for 100 years and beyond.